Lynca Meats challenged us with the task of a complete overhaul of its own retail product portfolio, ensuring alignment with their retail positioning.
The solution involved meticulously adapting the packaging design to reflect the new corporate identity through a cohesive, monolithic brand-focused approach. Photography style, brand colour world and unique illustrations and iconography styling was applied.
The success: new packaging design that has elevated brand recognition and presence, enticing consumers with its distinct look and appetite appeal.
