cultivate brand partners

Cultivate is a creative owned and managed design studio. Our core services are brand strategy, corporate identities and packaging and as part of an integrated solution we offer digital, point of sale and designed spaces. We partner with a variety of clients, from local start-ups to international brands and have experience in diverse sectors from premium fresh produce brands to pet food, finance and legal, health and skincare to alcohol, food and beverage packaging.

Our philosophy is in our name: at Cultivate Brand Partners we believe that effective design solutions are rooted in personal service and that is why our designers are the primary contact for each client. Results driven strategy and implementation is built on an in-depth understanding of your business and your consumer.

At Cultivate we value relationships with each other, our clients, suppliers and specialist consultants. Our mission is to cultivate the potential that we see in our clients and collaborators, no matter the size of the challenge or the budget. We aim to nurture talent and encourage personal growth through mentorship and skills training, a positive, inclusive working environment and by engaging with industry thought leaders.

Cultivate was formed in 2018 by Clarissa Harteveld – a culmination of 13 years industry experience in design studios and advertising agencies, including 5 years at The Jupiter Drawing Room, Jhb. during which time they received the coveted Agency of the Decade Award. After 5 years of independent consulting Clarissa grabbed the opportunity to form a studio with a core specialist team that would take ownership and become brand custodians for their clients. Her strategic vision and passion for purpose-driven design is the foundation of the studio’s creative work that puts the consumer first – understanding the needs of the people we are designing for, integrating research and strategy with top quality design work.